When we founded miinu® in 2010, not only did our stomachs tingle, but our synapses burned like fireworks. We could finally do what we wanted: Carpets our way. A love game of the ages.
A liaison between Aphrodite and Miley Cyrus. So centuries-old craftsmanship & clean design kiss in a cozy warm bed of flourishing inspiration.
With love hands
Unique dream, this is primarily due to the handwork. miinu rugs remain made by hands. If they are made by machine, too much is lost. For miinu, it is never a matter of going down the quality ladder, but always of going up. It sounds presumptuous, but a high standard needs a high attitude, otherwise it will never work. miinu relies on the arts and the infinite knowledge of the specialists from the traditional carpet factories worldwide: no one can warp better than this one family business in Nepal, no one can dye better than the partners in Portugal, and no one outside the subcontinent has managed the Indian secret methods of natural fiber knotting nearly as finely for centuries. The rugs show this manual love. Even if they are later trampled underfoot.
Affair of the heart
Since 1994, Care & Fair – Teppichhandel gegen Kinderarbeit e.V. has been committed to helping the children of rug weavers in Nepal, Pakistan and India, along with their families.
This includes school education, health care, and adult education. Care & Fair now works with exporting and importing members from over 24 countries,
who finance the projects with their levies and donations.We as miinu permanently finance and support 10 teachers, 25 women (Women Empowerment Program) and 315 students of Semuhi School in Jaunpur, India- in close proximity to one of our production sites. We do this with full conviction and great passion.
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